Lord Anzu – House of Anzu
Winter 2025 Lifestyle Collection
The Story
Winter 2025 marks the evolution of Lord Anzu into a complete lifestyle brand. The House of Anzu continues to merge hip-hop, underground culture, Japanese aesthetics, and luxury streetwear into a singular vision—a world where sound, design, and style collide. Every piece in the Winter 2025 collection is built around the idea of functional art—clothing, objects, and accessories designed not just to be worn, but to be lived with.
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Key Themes of the Collection
• Cultural Hybridization: The blending of East and West—Japanese katakana logos, Ultraman-inspired silhouettes, and American hip-hop bravado.
• High-Low Contrast: From heavyweight cotton tees to plush mascot-inspired headwear, the collection balances premium materials with playful energy.
• Timeless Street Codes: Boxy cuts, distressed fabrics, and oversized fits meet tech outerwear and collectible accessories.
• Lifestyle Expansion: Beyond apparel, House of Anzu introduces timepieces, plush figures, and utility gear—solidifying its footprint as a lifestyle movement, not just a fashion label.
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Collection Highlights
• Outerwear:
• Military-green bomber jackets with ロードアンズー branding (Lord Anzu in Japanese).
• Technical hooded anoraks in bold winter yellows and deep army tones.
• Distressed oversized cuts for a rugged, lived-in feel.
• Tops & Tees:
• Heavyweight, box-cut cotton t-shirts featuring surreal Anzu graphics, vintage hip-hop motifs, and iconic mask imagery.
• Crewnecks and hoodies in neutral palettes punctuated by vivid logos and patchwork-style designs.
• Accessories & Lifestyle Pieces:
• A limited-edition Lord Anzu digital watch collab, merging retro Casio design with signature graphics.
• Plush mascot figures and collectible toys representing the Anzu mask in playful executions.
• Utility aprons, shoulder bags, and patches—designed for both everyday use and collector display.
• Headwear & Experimental:
• Beanies and caps featuring Lord Anzu insignia.
• Sculptural plush headpieces and mask interpretations bridging costume, cosplay, and high fashion.
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Philosophy
The House of Anzu Winter 2025 Collection isn’t just about clothing—it’s a cultural archive. It pays homage to underground hip-hop’s DIY roots while evolving into a luxury streetwear house with its own lexicon. Each drop is limited, carefully curated, and infused with narrative—inviting the wearer into the House of Anzu universe.
This is not seasonal fashion. This is mythology in motion.
